Masterfoodeh company unveiled its two new products, frankencense and mojito gums, in a ceremony which a large number of managers and staffs as were audience of that.

At the beginning of the ceremony, after reciting Quran and the national anthem, a production line movie clip was broadcast to the audience and Mr.Karimi, Masterfoodeh managing director, welcomed the guests and then introduced the frankencense gum as a new product which has been made by his experts’ effort in R&D department as well as taking advantage of Iranian traditional medicine plus the world modern technology.“Masterfoodeh’s perspective and guideline is creativity. This small team but creative could be able to achieve great goals. If we consider how to serve our country and our countrymen as well as our environment, everything will be blessed, and luckily Masterfoodeh Company has giant plans towards these social objectives” He stated.He also emphasized his company’s accuracy to make high-quality, internationally-standard chewing gums. He added: “to produce best-quality gums, we hope to stop smuggled ones to the country and mainly change Iranians’ viewpoint towards domestic products. In the last few years some low-quality local products have lowered our people’s confidence to use Iranian products but we have to bring back the lost trust to people by high-quality to avoid smuggling foreign goods”.Masterfoodeh’s managing board president appreciated both production and distribution teams function.Afterwards the new frankincense and mojito gums were officially unveiled.The Maat music band’s live performance as well as omid Zendegani’s hosting , and Iranian Dentists Association’s chief,Dr Ghaznavi,were some of the highlights.Frankincense is a globally-known herbal gum to increase mental abilities and prevent Alzheimer's disease. In Iranian traditional medicine, it is strongly recommended to take frankincense to boost up memory function as well as digestion system. However; it’s not popular among the young generation due to its bitterness. Biodent has mixed frankincense powder with walnut oil to make a pleasant taste as well as having its features. No artificial additives or colors have been used in our new gum, so this new product is welcomed in the international markets.